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Tuesday, April 21 · Showing 12 active accounts

Synced 4 min ago
Active Clients
12
+2 QoQ
Active Projects
18
+5 QoQ
Pipeline Value
¥8.5M
+18%
Win Rate
47%
+6 pts
Avg. Cycle Time
1.2 d
−3.8 d
Relationship Health
82
+4

Opportunities· 5 surfaced

Key Person MoveHigh
Dior

New CMO appointed at Dior — Sophie Laurent

Previously at Celine. Strong relationship with Account Lead Mei Zhang.

¥3.2M potential
White SpaceHigh
Louis Vuitton

LV Beauty launching APAC — no incumbent agency

Category match with our Dior Beauty case study.

¥2.4M potential
Move-AcrossMedium
Celine

Ex-Hermès producer joined Celine creative team

Worked with us on 3 Hermès campaigns. Warm relationship.

¥1.1M potential
Cross-SellHigh
Dior

Dior Beauty open RFP — fragrance launch

Existing Dior Fashion relationship gives inside track.

¥1.8M potential
RenewalMedium
Dior

Annual retainer up for review in 6 weeks

Health score 88. NPS from key contacts: 9.

¥4.2M renewal

Risks· 2 flagged

CriticalDior

Key contact (Brand Director) rumored to leave

LinkedIn signal: profile updated, recruiter activity detected.

¥4.2M retainer at risk
HighFendi

Engagement drop — no contact in 38 days

Health score dropped from 78 → 61 over 90 days.

¥1.6M project at risk
BrandCategoryAnnual ValueHealthTrend
DiorFashion¥4.2M
88
Health score (12 mo)
Decision chain
CMOBrand DirectorMarketing Lead

Sign-off: CMO. Influence: Brand Director.

Category benchmark
Top 18%

vs. comparable Fashion accounts

Louis VuittonFashion¥3.1M
82
CelineFashion¥1.8M
75
FendiFashion¥1.6M
61
HermèsLeather¥2.8M
90
ChanelBeauty¥2.2M
84
GucciFashion¥1.9M
70
PradaFashion¥1.4M
68