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Currently working on: DiorQ2 Brand Campaign 2026

Project Log

  1. Apr 18Brief

    Client kickoff — Dior Q2 Brand Campaign

    Aligned on creative direction: 'Quiet Luxury, Loud Voice'. Tone: confident, restrained.

  2. Apr 15Meeting

    Internal creative review

    3 concepts shortlisted. Producer confirmed shoot window May 6–8.

  3. Apr 12Decision

    Lead photographer confirmed

    Booked Sølve Sundsbø for editorial. Contracts out.

  4. Apr 09Note

    Reference deck shared with client

    Mood references received positive feedback. Minor pushback on color palette.

  5. Apr 04Brief

    RFP awarded — Dior Q2 retainer extension

    Scope: 1 hero film + 6 social cuts + 12 stills + EU/CN/JP localization.

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AdFlow read 5 log entries and inferred 6 deliverables with owners and deadlines.